Angel funded, much buzzed-about London-based startup company Massive Analytic solves big data problems to make a positive difference to society and to commerce.
A real-time data analytics pioneer, Massive Analytic is developing highly innovative systems and apps that are focused on gaining enhanced visibility and insight by analysing structured and unstructured data and real-time social media, from streams of data flowing from many different sources.
Business users can then make time critical business decisions based upon current marketplace perceptions, sentiment, future reception, and long-term trends for example, to reduce fraud, increase sales, improve online reputation and make cost savings. Even more than that, they can also better understand the probable outcome of decisions before acting through intuitive simulation tools that allow impact of business decisions to be modelled, thus providing a way to manage risk.
The core technology includes proprietary algorithms for data filtering that are able to evaluate social media activity related to specific topics, classify conversations according to subject matter, discover conversation patterns, measure sentiment and intent, and identify sources of influence in every conversation.
With a rich heritage as a technology pioneer, our award-winning products have in the past provided the backbone for many Global 2000 companies' business analytics processes.
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